Solid as a rock – Next up on Athlete Story

I can’t wait to share all the wisdom from my chat with UK Clinical Sport Psychologist of the Year 2017, Phil Johnson. In fact it turned into a whole series of Sports Psychology for Athletes. The first one addresses performance anxiety and blocks to performance. Here’s...

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How To Get Sponsored – For Athletes

What are the most common mistakes that athletes make when pitching a sponsor? And what are companies actually looking for when deciding whether or not to sign a sponsorship deal? Those are some of the questions you will get the answer to in this episode...

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My podcast for athletes to air soon

I am super stoked to announce that soon my first podcast will air. I love listening to podcasts myself as it is convenient on the go or when I'm out riding the bike - or as a great way of chilling. So, I thought it's time to make Athlete Story available as a podcast...

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How to thrive in challenging conditions

Last week I talked to Swedish freeride skiing champion, Reine Barkered about what lies behind performing in a high risk environment. His job is to thrive in challenging conditions.  Freeride skiing is an extreme sport where you have to choose you way down a steep,...

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